~ Jodi Marchisotta, Group Associate Publisher Marketing, Meredith Corporation
Clara Artschwager is a social media marketing strategist and blogger, and the voice behind the blog Clara Persis, which is read by tens of thousands of readers each month. Clara works with clients to position their brand through unique partnerships with social influencers, creating campaigns that yield high-impact results.
Clara began her entrepreneurial journey like many others: she started a blog. In 2010, she set out to create an online space that would serve as her own creative outlet; a space where she could share all that she is passionate about – namely, food. Fast-forward three years later, and Clara’s lifestyle blog now serves as a go-to resource for recipes, entertaining, fashion, and décor, as well as guidance on how to start your own business and build an effective social media marketing strategy.
As her blog grew so, too, did the demand for her expertise when it came to building a brand through social media marketing. Capitalizing on more than five years in corporate marketing and event planning, Clara married her experience with her online success and established Clara Persis, a boutique social marketing firm.
Clara Persis works to refine the process of social marketing by leveraging strong relationships within the influencer community and coupling that with insider expertise. She truly “gets” bloggers because she is one, which makes her insights incredibly valuable when it comes to helping brands build highly effective social and digital partnerships, campaigns, and events. Since the launch of the business in 2011 , Clara has had the pleasure of supporting a wide array of clients, from fast-paced start-ups to Fortune 500 companies…from non-profits to individuals.
Clara holds a BA with honors from Johns Hopkins University. In her free time you’ll find her spending hours on end in her kitchen, exploring all there is to eat in Brooklyn (the place she calls home) and beyond, and getting consistently lost in all that is the blog world.