ED-TAYLOR-TOMASSI-HILL-FLORAL-BUSINESS

Over the weekend, my friend mentioned some wise words she’d heard in a radio interview with none other than the famous Colombian pop star, Shakira. Shakira shared that one of the keys to her success has been to “obey her instincts.” Definitely more powerful than following one’s instinct, don’t you think? The phrase really resonated with me, and I have an inkling it was weaved into Taylor Tomasi’s thinking when she decided to depart from her position as Creative Director of Moda Operandi and began dabbling in floral arrangements. Hill describes TTH Blooms as “an organic venture that bloomed on its own,” which makes it even more impressive that the business operares without a website, soleley an Instagram feed, and provides floral arrangements for companies like Dior. How’s that for the power of social media?

Granted, Hill was a street style/fashion celebrity before, so naturally that helped move exposure for her floral business along. But her approach really gets at one of my core beliefs- that being, if you produce quality and tasteful (emphasis on the word taste) work consistently, only good things can come. A mildly loose interpretation of the word good and a solid dose of patience is required, but I really do believe this statement to be true. Not just for Ms. Hill, but anyone who dabbles in creative work. It’s a notion that not only keeps me going, but really pushes me to explore projects and paths that don’t always have a clear purpose/meaning at the outset.

Now aren’t these flowers drop dead gorgeous? And to think the world needed another flower arrangement… but we did, we totally did.

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Top photo by Diego Zuko for Elle Décor, remaining photos from TTH Blooms Instagram

  1. This sentiment really resonates with me right now - a riff on “if you build it, they will come” - as I work to define my blog space and consider entrepreneurial endeavors. Thanks for the inspiration!

    • Clara

      Hi Amye- I couldn’t agree more. That phrase totally aligns! Happy to help :).

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